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Streamlining Your Product Offering: Elevate Your Portfolio with Westbury® Cable Railing

In the world of outdoor living solutions, aesthetics and functionality need to be balanced with ease of installation, durability, and the ability to meet the growing demand for modern design. For lumberyards, contractors, and installers, offering products that hit all these marks is essential. That is where Digger Specialties, Inc. (DSI) and their innovative come into play.

As sellers and installers, you know the importance of offering products that not only meet customer expectations but also simplify the installation process. With DSI’s Westbury VertiCable® Railing and the soon-to-launch Bella Cavo™ Horizontal Cable Railing, you can expand your product portfolio with advanced railing solutions that provide ease of installation, stunning design, and long-lasting durability. Let’s break down the key advantages of these cable railing systems and what they bring to your business.

The Growing Demand for Cable Railing

 

As outdoor living spaces continue to evolve, homeowners and commercial clients alike are seeking railing systems that complement modern architecture while maximizing their views. Cable railing has emerged as a top choice for its sleek, contemporary look and ability to create a sense of openness without compromising safety or durability. 

Cable railing systems also present an opportunity to offer a premium product that stands out from traditional railings, such as wood or vinyl. Westbury Cable Railing systems provide the perfect blend of style and performance, making them an ideal addition to your inventory and a valuable offering for customers who prioritize design and functionality.

Westbury VertiCable Railing: Designed for Efficiency

The Westbury VertiCable system has been a significant change in cable railing solutions, particularly for installers and contractors who need a product that saves time on the job while delivering on quality and aesthetics.

Key Benefits of VertiCable Railing

  • Pre-Assembled for Quick Installations: One of the standout features of VertiCable is that it arrives in pre-assembled sections, allowing for significantly faster installation times—up to 60% quicker compared to other systems. For contractors, this means fewer labor hours on site and increased profitability. Lumberyards can market this feature to installers as a major advantage, especially when time is money.
  • Unobstructed Views with Maximum Safety: Featuring vertical stainless-steel cables, VertiCable offers the clear sightlines that homeowners desire without compromising safety. This design meets code requirements for residential and commercial use, making it a versatile option for your product lineup.
  • Low Maintenance Equals Long-Term Value: VertiCable is finished with DSI’s proprietary 10-step powder coating process, providing a fade-resistant, durable solution that withstands the elements year-round. This feature reduces callbacks and maintenance concerns, ensuring your customers have a long-lasting product they can rely on.
  • Versatile Application: While VertiCable is primarily used for outdoor decks, patios, and balconies, its sleek design makes it an excellent option for interior spaces as well, such as stairways and lofts. This flexibility expands your selling opportunities for both residential and commercial projects.

Bella Cavo Horizontal Cable Railing: An Easy Install for a Contemporary Look

 

Set to launch in the fourth quarter of 2024, Bella Cavo Horizontal Cable Railing is designed to be the go-to choice for installers seeking a streamlined horizontal cable solution. Bella Cavo brings the same durable and maintenance-free benefits as VertiCable, but with a horizontal layout that appeals to homeowners and commercial clients looking for a modern aesthetic.

What Bella Cavo Offers

  • Efficiency and Simplicity in Installation: Bella Cavo is designed with contractors in mind. Its straightforward installation process saves valuable time on site while maintaining the structural integrity and visual appeal that cable railing systems are known for. This makes it an excellent choice for jobs where efficiency is critical.
  • Modern Design, Maximum View: The horizontal cable system allows for uninterrupted sightlines, enhancing the space without drawing attention away from the surroundings. Bella Cavo is perfect for anyone looking to achieve that sleek, contemporary look that is trending in outdoor and indoor design.
  • High-Durability and Low Maintenance: Like VertiCable, Bella Cavo features a powder-coated aluminum frame paired with stainless-steel cables. This combination is engineered to last, withstanding everything from extreme weather to everyday wear and tear. It is a great product for customers looking for long-term value with minimal upkeep.

A Competitive Edge for Lumberyards

For lumberyards, stocking Westbury Cable Railing systems gives you the ability to offer your contractor customers an easy-to-install, high-demand product. VertiCable and Bella Cavo both offer distinct advantages over traditional railing systems, and their modern design makes them a must-have for today’s homeowners who are prioritizing aesthetics alongside durability.

By offering cable railing solutions, you not only meet the rising demand for contemporary designs but also provide products that contractors will appreciate for their ease of installation and minimal maintenance requirements. This can translate to increased sales, customer loyalty, and a stronger competitive position in the market.

Installation Advantages for Contractors

For contractors, the installation-friendly design of both VertiCable and Bella Cavo is a major selling point. Flexible post options, and the adaptability of these systems for both residential and commercial projects ensure that jobs are completed efficiently and on time. This reduces labor costs, which is a key consideration for profitability on the job site.

Additionally, the durability and low-maintenance nature of Westbury Cable Railing reduce the likelihood of returns, ensuring that your installations remain trouble-free for years to come. Contractors can confidently recommend these systems knowing they are offering their clients a premium product that delivers both style and performance.

Expanding Your Product Offering with Confidence

Stocking and installing Westbury Cable Railing systems allows lumber yards and contractors to tap into a growing market of discerning customers who are looking for the best of both worlds: modern aesthetics and long-term reliability. Whether it is the ease of installation, the durability of materials, or the stunning design, VertiCable and Bella Cavo offer a product that satisfies both the installer and the property owner.

To learn more about how Westbury Cable Railing can benefit your business and your customers, visit our website or ask your supplier to add these innovative railing systems to your inventory.

Make your next installation a breeze—choose Westbury Cable Railing for superior design and efficiency.

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